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4 Proven Ways to Boost Your Catering Business Revenue

Updated: Nov 20, 2023

Some individuals have a natural cooking talent and can blend various ingredients to create delectable and flavorful dishes. These skilled individuals typically remain unknown outside of their family and friends. It is not uncommon for colleagues to offer compensation for lunch if these individuals were to cook and bring it in. Starting a part-time catering business could be lucrative for those with culinary abilities.

Chefs preparing food for catering
Catering Business

In the United States, there are various occasions, such as holiday parties, weddings, and special events, where individuals may seek to employ individuals with the necessary expertise. The typical wedding catering expense ranges from $20 to $65 per plate, with an average cost of approximately $8,840.

Tip #1 - To ensure a successful meal, it is recommended to prepare a menu and jot down the recipe for each dish.

When cooking for family and friends, the approach is often more casual and based on estimation. However, commercial cooking requires a more precise approach to ensure consistency in taste. This is crucial for catering businesses, as any deviation from the expected flavor can harm the business. Creating a recipe down to science has several benefits: it allows for helpers, simplifies cost and profit estimation, and, most importantly, ensures that the final product meets customers' expectations.

Tip #2 - To start a business, it is important to draft a comprehensive business plan and obtain the appropriate licenses and insurance.

When starting a business, it's important to have a solid plan to anticipate and address any issues. For most people, forming an LLC is simpler than forming a corporation. However, it's advisable to consult with a CPA accountant to weigh the pros and cons of each option. Additionally, some states may require a commercial kitchen for catering businesses. One benefit of this type of business is that it doesn't require a prime location, as it is not a walk-in establishment. To keep costs low, renting a kitchen part-time from a local church, restaurant, or community center is possible.

"The market size of the catering sector in the United States grew by roughly 16 percent in 2021 over the previous year. Overall, the sector was estimated to have a valuation of 9.51 billion U.S: dollars in 2021. Moreover, the U.S. catering sector was forecast to be worth 10.59 billion U.S. dollars in 2022." by Statista.

Tip #3 - Make it your daily duty to share your catering service with each person you meet and on social media.

Using the SphereCard app's features, you can effectively promote your catering business through peer-to-peer marketing. With the app, you can print out a flyer of your SphereCard that includes a QR code. This QR code can be scanned by potential customers, leading them to your online SphereCard. Once there, they can click to call, video chat, message, or make an appointment that records onto your built-in calendar. This calendar will notify you when an appointment is made, ensuring you never miss an opportunity.

Customers can learn more about your skills by showcasing a slideshow of various dishes and a promotional video of yourself in action. Of course, you'll need to take pictures and videos of your work and upload them. When customers inquire about your services, you can build a business relationship through personal contact, establishing trust and transparency. This method saves time and cost, eliminating the need to travel to meet them face-to-face. However, you can still get a good idea of each other's needs and expectations. If your business client is in Europe but needs catering for their return event, you can iron out the details without limitations. Communication is free with the internet or an unlimited data plan. Your SphereCard also displays your local time, making it easier for customers to contact you during business hours. The mobile app is shareable with friends, family, and associates and can be used on any smartphone, tablet, or computer. Plus, users don't need to own devices to access your SphereCard.

Tip #4 - For building trust with customers, displaying your profile photo and incorporating video chat whenever possible is advisable.

Regarding hiring, most customers prefer to meet the candidates in person. To ensure that you're the right fit for them, it's important that you share your recent profile picture and participate in a video chat with all potential clients. It's not about superficial qualities like looks but rather about demonstrating your sincerity and commitment to making their stay comfortable. By being available to answer any questions they may have, you'll give them a chance to assess their comfort level with you and ultimately choose the best candidate for the job. Remember, customers choose to do business with those they like and trust.

If you want to build a successful catering business, the SphereCard business card app is a must-have tool. You can purchase it today by clicking the link or visiting our website to learn more about its features.

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